Issues + Crisis Management

Some issues are of great importance to your organisation and have to be handled very sensitively. This is articularly true when it comes to dealing with the media. Helping companies manage this process is a growing part of hbl’s work. We carry out detailed analysis of media coverage of the issue concerned. This analysis then forms the basis for intensive workshops with your managers where we identify the media strategy, which ensures your key messages get across to the relevant audience. The workshops also encompass practical sessions where company spokespeople learn how to communicate effectively on television and radio.